Fearless

Fashion key icon.
Fashion key icon.

Monday10:00 am – 5:00 pm.

Tuesday10:00 am – 5:00 pm.

Wednesday10:00 am – 5:00 pm.

Thursday10:00 am – 5:00 pm.

Friday10:00 am – 5:00 pm.

Saturday10:00 am – 4:00 pm.

Sunday11:00 am – 3:00 pm.

47 Helwick Street, Wānaka

027 254 1848

Fearless is a store with a purpose. Based on Wānaka’s Helwick Street, they stock ethically sourced and sustainable apparel, activewear and accessories to make all women feel comfortable and ready to take on the world — whether it be climbing a mountain, enjoying coffee with friends, or even just looking super lush in their living room.

The store stocks fan favourites such as Clique and Ivylee, as well as its own label designed for a stylish and active lifestyle. Accessories are earth-conscious too and reflect the heart of the business, with lovely products such as long-life water bottles, organic skincare and magnesium salts for a post-workout bath treat. 

As a mum of three teenage girls, Shelley Barrett has a passionate vision to empower all women to feel good in their own skin. Armed with a background in physiotherapy, Shelley found herself (with the expert help of her girls) creating a store to fill the gap in Wānaka of athleisure wear that is both practical and beautiful.

From cute bomber jackets to fitness tights you can actually squat in, Fearless has something beautiful for everyone to embrace femininity and encourage active living. And if you aren’t lucky enough to live in Wānaka all year round, never fear, the store ships nationally. 

Words by Sophie Morris & Photography by Nancy Zhou

Information not correct? Report an error

Location

47 Helwick Street, Wānaka

Nearby Places

Fedeli

A male employee holding a pie on a plate.
Place Wānaka
Cafes key icon.

A deli with a difference, Fedeli speaks volumes about creating an aesthetically pleasing space that offers up salads, pastries and coffee done well.

Inside Tattoo

Close up of tattooist drawing design at Inside Tattoo, Wānaka.
Place Wānaka
Services key icon.

Far from your average tattoo parlour, Inside Tattoo is a place to marvel at the artwork, ask questions and have your curiosity sparked.

Kai Whaka Pai

Diners sitting outside the bar.
Place Wānaka
Bars key icon.

An absolute town institution, this place is humming with people Monday to Sunday, winter through to summer.

Red Star Burgers

Two tall burgers, a plate of salad and basket of hot chips on the table at Red Star, Wānaka.
Place Wānaka
Restaurants key icon.

A Wānaka institution, Red Star has been filling hungry bellies with burgers since 2004.

Similar Places

Perriam

Child mannequin with table of clothes.
Place Wānaka
Fashion key icon.

Perriam is a brand designed by long-time local Christina Perriam and is the perfect combination of high country stations and beautiful fashion.

The Precinct

People walking down the alleyway.
Place Wānaka
Cafes key icon. Fashion key icon. Services key icon.

A stylish, shared complex in Wānaka with a range of alluring retail and hospitality stores.

The Workroom

Shelves of crockery, glassware and other homewares on display in The Workroom.
Place Wānaka

Aesthetic is what The Workroom does best, so it’s not surprising walking in here is a pleasure in itself.

Untouched World

Inside Untouched World, Wānaka.
Place Wānaka
Fashion key icon.

In true Untouched World style, the Wānaka branch of the fashion brand with a non-negotiable stance on sustainability and ethics is nothing short of spectacular.