Returning from a two year e-commerce working / internship in Shanghai, Rachael Caughley found herself thinking wistfully about her part time University job at Dunedin fashion stalwart Slick Willys. She missed the customer engagement, interaction and tailoring of trendy garments. After some careful consideration she decided to take on the journey of opening her own store. That was in 2015. 

Caughley now features a broad edit of garments for women. International brands are handpicked by Rachael herself and usually unique to New Zealand. They rub shoulders with a handful of NZ brands like Wynn Hamlyn, Georgia Alice, and Ellis Label. Bags, belts, hats and jewellery complete the inventory.

With a strong online store and social media presence the promise of a constant collation of fresh brands, Caughley is keeping Wellingtonians individualistic fashion sense satisfied.